When I was growing up a million was a massive number. Working in social media meant that a million suddenly got really small.
That means that if you want to be 1 in a million on Facebook there are going to be 829 other people just like you.
If you send a 1 in a million Tweet there are 500 others just as good every day.
If are a one in a million graduate applying to a job on LinkedIn then there are 39 other applicants equally as qualified as you.
Average doesn’t cut it. Above average doesn’t cut it. Being awesome isn’t something you aspire to be – you have to be awesome in everything you do, or risk being forgotten.
Spend more time in less places. Focus on being awesome where it counts. Stand out or stand down.
Here are a few other social media statistics
- 654 million mobile daily active users on average in June 2014
- 1.32 billion monthly active users as of June 30, 2014
- 1.07 billion mobile monthly active users as of June 30, 2014
- More than 1 billion unique users visit YouTube each month
- 100 hours of video are uploaded to YouTube every minute
- 271 million monthly active users
- Vine: More than 40 million users
- LinkedIn members did over 5.7 billion professionally-oriented searches on the platform in 2012.
- More than 3 million companies have LinkedIn Company Pages
- There are more than 1.5 million unique publishers actively using the LinkedIn Share button on their sites to send content into the LinkedIn platform.
- LinkedIn members are sharing insights and knowledge in more than 2.1 million LinkedIn Groups.
- LinkedIn operates the world’s largest professional network on the Internet with more than 313 million members in over 200 countries and territories.
- There are over 39 million students and recent college graduates on LinkedIn. They are LinkedIn’s fastest-growing demographic.